digital marketing tips

  • |

    Everything I Wish I Knew Before Sending My First Newsletter

    ByCaroline Laine

    Email Marketing 101: A How-t0 Guide Class is in session A practical guide to building, sending, and actually landing in inboxes…not spam folders. Email marketing has a reputation for being either a spam factory or a mysterious dark art. The truth? It’s neither. Done right, it’s one of the most powerful tools you have, because…

  • What “Digital Marketing” Actually Means for Small, Women-Owned Businesses

    ByCaroline Laine

    And why it’s not as complicated or expensive as everyone makes it sound. Caroline Benefield | Digital Marketing Consultant | Southern Grit Digital “You need to be doing digital marketing.”  You’ve heard it a hundred times. Maybe it came from a business coach, a well-meaning friend, or an ad that followed you around the internet…